• Geography finds its place online with geo-social networking sites
  “They’re called points of interest and can range from favourite outlet malls and good fishing spots to golf courses where Tiger Woods won a PGA tour championship. Others include Tim Hortons locations, Salvation Army Thrift Stores, historic cemeteries and hot-air balloon festivals. Geography is becoming a part of social networking on the Internet as websites focus on places that connect people, and as GPS technology becomes more common among consumers.”
• LinkedIn Prepares for Lucrative Push Into Europe
  “LinkedIn is building up its European operations in order to carve out a larger piece of the social-networking pie. The professional social-networking site is stretching outside the U.S., building its targeted advertising program as well as selling its recently launched product for job recruiters, said Kevin Eyres, LinkedIn’s managing director for Europe.”
• How non-profits are using social networking to raise money and awareness
  “Online social networks used to be just gathering places for friends and long-lost acquaintances. Then the marketers arrived, followed by politicians and job recruiters, all looking to tap into a growing mass of young people who are spending much of their time on the Web. Now, non-profit organizations are testing ways to raise money through these networks, betting that the Internet’s viral nature will open fresh avenues for fundraising and marketing.”
• Half will join social network sites
  “A study into the rise of the internet phenomenon showed that Britain has the highest membership in Europe of sites such as MySpace and Facebook. At least 9.6 million Britons use these sites, with participation levels expected to rise to 27.1 million by 2012. The report by Datamonitor, the independent market analyst, expects Britain to see the strongest growth in numbers in Europe over the next five years. Although the trend is being driven by the young, many older people have proved keen to embrace social networking.”
• Strong Uptake of On-deck and Off-deck Mobile Social Networking Services
  “The concept of mobile social networking is fast catching on in the U.S., as all tier-I and tier-II operators now offer social networking applications. Support from mobile operators expects to directly impact application discoverability, provide marketing support, and drive growth in the U.S. mobile social networking markets.”

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Tags: geo-social network, geo-social networking, geography social networking, half britains social network profiles, linkedin europe, mobile social networking services, non-profits using social networking, non-profits using social networks
This entry was posted on Sunday, May 4th, 2008 at 7:06 pm and is filed under Lists, Recommended & Lists, Social Media Marketing, Social Networking. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.