Web Design
It's a fact: websites can now do more than ever. Any small business owner can have a social network, an active online community, and can effectively reach its customers through blogging. With all of the technological advances, it's now also easier than ever to design a truly remarkable website around a business, service, or idea by collecting and synthesizing the power of web 2.0 advances. The tendency, though, can be to try and do too much or overwhelm your visitors with functionality overkill.
A well designed website is a website that is built with a defined purpose, a fine-tuned process, and a set of design and content standards. Before "putting paint to canvas", we work extensively with each and every client to prepare "Project Blueprint" documentation for the sitemap, content, and technical notes. We prepare layout blueprints, color scheme input, and valuable feedback that is built off of during the design process. Additionally, every website we design is designed using standards compliant, w3 certified, section 508 compliant coding using xHTML/CSS/PHP/mySQL.
Additionally, if you choose Epsilon Concepts for your web design project you can relax knowing your project will be managed by professional, educated, and experienced account managers whose primary responsibility is to ensure:
- You always know what is happening regarding your project at all (24/7) times
- You are having as much fun as possible every step of your project
- You can be as involved or detached from the creative process as you prefer
- You fully understand each aspect of technology being proposed or implemented from a marketing perspective
- You enjoy a customer service minded individual that can act as a conduit between “web-heads” and yourself when needed
Popular Web Design Add-ons:
- Flash Elements
- Content Management Systems
- RSS Feeds
- "Print This", "E-mail This", "Bookmark This"
- Widgets
- Polls
- Memberships
- Newsletters
- Blogs
- Forums
- Social Networks
Some additional great advice from marketing guru Seth Godin:
"To build a great website, here are principles I think you can’t avoid:
1. Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a dealbreaker.
2. Change the interaction. What makes great websites great is that they are simultaneously effortless and new at the same time. That means that the site teaches you a new thing or new interaction or new connection, but you know how to use it right away. (Hey, if doing this were easy, everyone would do it.)
3. Less. Fewer words, fewer pages, less fine print.
4. What works, works. Theory is irrelevant.
5. Patience. Some sites test great and work great from the start. (Great if you can find one). Others need people to use them and adjust to them. At some point, your gut tells you to launch. Then stick with it, despite the critics, as you gain traction.
6. Measure. If you’re not improving, if the yield is negative... kill it.
7. Insight is good, clever is bad. Many websites say, “look at me.” Your goal ought to be to say, “here’s what you were looking for.”
8. If you hire a professional: hire a great one. The best one. Let her do her job. 10 mediocre website consultants working in perfect harmony can’t do the work of one rock star.
9. One voice, one vision.
10. Don’t settle."
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