Project Questionnaire

General Information

What is (or what will be) your domain name?

Your domain name will be the website address that clients will use to reach you (e.g. www.yourname.com).

Who is our point of contact (POC) at your company for this project?

The point of contact (POC) should be the "spokesperson" for the decision makers on your team. This should be the primary person that we interact with on your project.

What method of communication does the POC prefer?

How big is your company?

Number of employees.

What are your company's core products and/or services?

What are the top goals and objectives of your company in the short and long term?

Think about your goals with regards to your website and how your goals can be further achieved through the website.

Can you describe your target market (e.g. describe your typical customer)?

If your company is new, please include who you predict your main customers will be. If your company is established, describe your typical customer.

Is your business "business-to-business" or "business-to-consumer"?

Will your company's products/services for sale be directed towards other businesses or to the general consumer.

What are your geographical boundaries?

This includes where you will advertise and sell your products/services. Please highlight any specific areas you would like to focus on.

Are you considering expanding your company to compete in other markets?

(ie – international/national).

Who are your largest competitors?

Please describe the strengths and weakness of your competition and please include the competitors web addresses if they have a website.

In your industry, where does your company fit amongst your competitors?

How do you relate in terms of size, growth, resources, etc… to your competition.

What do you do better than your competitors?

What do you consider to be your primary strengths?

This question refers to your company, product or service's particular strengths and how this might be conveyed in the website.

What do you consider to be your primary weaknesses?

This question refers to your company, product or service's particular weaknesses and how this can be counteracted through the website.

How is your business remarkable?

What sets your business apart? What makes it something worth talking about?

Can you describe your company's history?

Logo Design / Branding Questions

What text would you like incorporated into your logo design?

This text should be concise as possible.

Is there a text font or format you prefer?

e.g. Arial, Verdana, Lucida Sans, etc...

If you were to design your logo yourself, what colors and shapes would you likely utilize?

Do you have any favorite logos/brands?

What colors would you like to see in your logo?

Which colors would you NOT like to see in your logo?

What message would you like your logo to convey?

Please be specific, as this will be used to create a look and feel for your site.

If you had to choose one word to describe your future logo, which would you choose?

Please describe your envisioned logo

Do you have any outlines or sketches of your desired logo? If so, upload here

Maximum image size should be less then 500kb and in .jpg, .gif and .png formats.

Web Design Questions

What message do you want your website to convey?

Please be specific, as this will be used to create a look and feel for your site.

If you had to choose one word to describe your future website, which would you choose?

Please describe the design you envision for your website.

Please include any navigation or interactive features your would like to see in your site.

Are there any colors you would prefer in your design?

Are there any colors you would prefer NOT TO SEE in your design?

Do you prefer a left vertical menu, right vertical menu, or top horizontal menu?

How many pages will your website contain?

A page is considered one "section" of the website, such as "Home Page", "About Us", "Contact Us", etc...

To help us "gain perspective" please list several links to websites that you like and explain why you like them

Please list several links to websites that you don't like and explain why you don’t like them

Should we match up the design of your new website with your collateral marketing materials (logo, print, etc…)

What are your top goals for your new website?

What page titles should be displayed on the navigation/menu structure of your website

A page is considered one "section" of the website, such as "Home Page", "About Us", etc...

Do we have your permission to feature your project as a case study on our website or as a blog entry on our company blog?

We sometimes place case studies that focus on the remarkable aspects of each project on our website or blog. Please see the “Case Studies” section of our website here or our company blog here

Development Questions

What level of interactivity would you like for your website?

How important is it that the website is dynamic

eg. constantly changing.

Do you wish to maintain the website on your own once it has been published?

Please add any additional comments/questions/notes here

E-Commerce Questions (ignore if your project doesn't involve e-commerce)

Store name:

Store owner:

Email address:

E-Mail From:

e.g. - Epsilon Premier Store Demo.

State:

Send Extra Order Emails To:

Store address and phone:

Please provide up to ten initial product categories for your store:

e.g. - Shirts, Shoes, Pants, Dresses, etc...

Charging sales tax?

State:

What percentage?

e.g. sales tax: 7%.

How would you like to charge shipping?

How do you wish to process payments?

Payments can be processed by various online processing services such as PayPal or credit card information can be stored in a database which is then run manually by your company.

Anything else you want to add?

Internet Marketing Questions

Will you be providing free, valuable content to your website's visitors? What kind of content?

Will you have an online company newsletter?

Can you list 15-25 keyword/keyphrases for your business/website?

Be very specific. Consider keywords for niche or vertical markets.

Can you describe your business/products/services/website in 1-2 sentences?

Can you describe your business/products/services/website in 3-5 sentences?

If your business/website is geographically limited, can you list all cities, towns, counties, states, etc… that your website will serve?

Do you wish to pursue PPC (Pay-Per-Click) search engine advertising?

Pay-per-click is when you pay for keywords/keyphrases through a bidding process so customers searching for terms in relation to your website will find your website.

What is your PPC monthly budget?

If applicable.

Anything else you want to add?

or Cancel

Project Questionnaire

Geographic Markets